Landing Top Realtor Partners In The Current Market
How are top originators landing top realtor partners in a down market?
We’re here to break it down for you in 3 easy steps.
- Originators must first choose a system that generates leads for them. This might look like buying leads or setting up drip marketing campaigns. We offer a more effective alternative. Database mining is the easiest, most scalable, and evergreen strategy for long-term lead generation.
- Originators need to build a system that converts the opportunities into originations. This includes emails, texts, and calls all from your CRM. An opportunity that isn’t acted on is an opportunity lost.
- Refer the same opportunity back to a realtor partner! You should be sending business to your realtor partners and make sure they know it’s coming intentionally from you.
If you actively deliver value to your referral partners, you will not only close more loans, but you’ll get the added benefit of the referral partner reciprocating the relationship.
Teams we work with have reported that they get a 4 to 1 return rate on referrals they receive versus referrals they send.
Repeat the process. Mine more partner databases. Send referrals…and you will watch those referrals multiply in return. This is how to land top realtors in a down market!